About AM Plaisance
AM Plaisance started with one boat in Agadir and a simple belief: the freedom of the sea should be accessible, effortless and unforgettable.
Our story
Four ports, one promise
Today AM Plaisance runs twelve boats from Tangier, Essaouira, Agadir and Al Hoceima. But the idea never changed: your boat, your crew, your itinerary. No strangers, no fixed routes, no compromises. We handle everything end to end: the boat, the captain, the fuel, the food, the music, the swim stops. You bring the people you love. The sea does the rest.
- Family-run at heart
- Captains we know by name
- Every detail handled
- Guests who become friends
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Boats in fleet
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Happy guests
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Coastal bases
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Average rating
What we stand for
Values that sail with us
Local knowledge
Our captains grew up on these coasts. They know the coves, the currents and the calmest anchorages of every single day.
Safety without compromise
Every boat is inspected, insured and equipped beyond regulation. If the sea says no, we reschedule or refund. No discussion.
Hospitality first
Cold drinks, warm welcomes, itineraries shaped around you. From the first WhatsApp message to the last swim stop.
Respect for the sea
We anchor on sand, never on reef. We leave every cove cleaner than we found it. The ocean is our office and our home.
“We don't sell boat trips. We hand you the keys to the horizon.”
The AM Plaisance crew
The journey so far
Seven years on the water
2019
One boat in Agadir
AM Plaisance started with a single yacht, a captain, and a belief that the sea should be for everyone.
2021
Essaouira & Tangier
Two new bases, a growing crew, and our first thousand happy guests.
2023
The luxury collection
Designer yachts join the fleet. Bespoke charter hosting becomes our signature.
2026
Four coasts, one family
Twelve boats, 4,800+ guests, and the same promise as day one: your boat, your crew, your sea.
Come meet us at the marina
Four coastal bases, one crew that treats you like family. Your first coffee at the dock is on us.